MOLODO is the only Ukrainian brand of silk accessories made from 100% natural Mulberry silk. Thanks to the organic material, the products prolong youth and inspire women from all over the world to embrace and love their nature.
The story of MOLODO began with one brilliant thought: “Each of us bears a great responsibility for safe and slow “aging”. Our appearance, health, skin and hair quality, and desire to prolong our youth depend on the lifestyle and care we choose every day.
Our mission
We believe nature is perfect, and so are you. We empower women with habits for natural beauty.
MOLODO values
In harmony with nature
It is important for us to develop MOLODO in harmony with nature so that you can feel the value and impact of our accessories on your everyday life.
No less than WOW
We strive to give you no less than WOW, because most of all we want to win your heart and stay with you for a long time.
Anti-Age Wellness
We practice a safe approach to prolonging healthy youth with organic silk accessories. Silk has powerful anti-ageing properties that help your skin get rid of wrinkles and creases after sleep, and add shine and radiance to your hair.
The most important thing for MOLODO
Thanks to the partnership of Nadiia and Myroslava, MOLODO helps thousands of women to love their naturalness and improve their beauty routine. A large team works creatively every day, talks to the audience and works to ensure that everyone knows about MOLODO.
We are proud of our own production in Ukraine. This is our manifestation of sustainability and love for the Ukrainian goods. And the most important pride is the feedback from our audience. They remind us that MOLODO changes lives and brings back the love of natural beauty.
That's exactly how our first silk accessory changed the life of one of our founders, Myroslava. The anti-ageing pillow was able to minimize the appearance of morning creases on her face after sleep. Later, we developed a silk pillowcase, which today is an effective tool in the treatment of acne, it prevents the appearance of new rashes, because it is hypoallergenic and antibacterial. It also makes hair smoother and more radiant.
Myroslava in 2021 with her favorite anti-aging pillow and silk pillowcase.
At the same time, we sewed the first version of a sleep mask that did not let the light in, provided complete darkness and prolonged natural youth. Now we have new collections of sleep masks that you can check out here.
The first version of the sleep mask.
MOLODO's bestseller — The original turban
Everyone wants it! The original turban by MOLODO is our unique accessory that contains an innovation. At the time of launch, it was the only turban with microfiber on the Ukrainian market. We have technologically improved it, so today it is the only turban with super smooth and soft BlueSoft microfiber that remains the same after years of use. We like to create durable accessories that do not harm the environment and help women stay young, healthy and in harmony with themselves.
The original turban in the signature MOLODO Blue color.
Events we are proud of
September 27, 2024 — Joint special project “Dreams of the Sea” by MOLODO and Vogue
MOLODO and Vogue have created a special special project in which five women who grew up by the sea (Zlata Ognevich, Anna Rizatdinova, Mariya Kaufman, Vlada Liberova, Nadiia Kotvytska) shared their fondest memories of their native place. These are stories about childhood, dreams, and freedom.
The goal of the project is to draw attention to the problem of pollution of Ukrainian seas, which are suffering from the war.
Especially for the event, the MOLODO brand has released a charity drop “Dreams of the Sea” - a collection of silk pillowcases, sleep masks, and turbans in the shade of the deep sea. 20% of the sales were donated to WWF (World Wide Fund for Nature), an international organization dedicated to overcoming environmental challenges.
August 2024 — The first Daily MOLODO Habits
In August 2024, the first offline event Daily MOLODO Habits took place in Kyiv, where we introduced the brand to a wide audience.
We met with influencers, bloggers, editors, opinion leaders, who learned about the brand philosophy and our bestsellers.
We listened to a lecture by Anna Bezyk, a professional trichologist, doctor of integrative and preventive medicine, founder of the Ahentsiia Krasy integrative clinic. They talked about the habits of youth and discussed the anti-ageing effect of silk accessories on the condition of hair, skin, and face.
February 14, 2023 — MOLODO for the first time in print VOGUE
Presentation of a limited collection for Valentine's Day in red (Red Elegance). Red as a symbol of love. Silk - as a symbol of tenderness. MOLODO silk accessories - pillowcases, turbans, sleep masks, a dress and hair accessories in the festive color Red Elegance - give a feeling of embrace and affection. They also remind us of the great power of feelings that begin with acceptance and self-love.
About the founders
Myroslava's love for silk was passed down to her from her mother, along with silk shirts. They were so well preserved that she realized that silk can be used for decades. It can also be passed down and new family traditions can be created.
Myroslava and Nadiia studied and researched information about silk. About its use in care, its effect on the skin and hair, and its interaction with anti-aging. It turned out that it is an effective tool that has been used for centuries in Asia for natural beauty preservation.
Nadiia, at that time, had been living the dream of creating a project that would have great value and power to take care of women for some time. Therefore, it was a perfect match for the founders' values and ambitions.
The founders of MOLODO - Nadiia and Myroslava.
Finding natural 100% organic silk without impurities turned out to be the most difficult task. To do this, Myroslava and Nadiya traveled the world for a long time in search of natural silk and ethical production, which can simultaneously take care of people and nature.
During their travels, the founders learned that most industries create silk with 3% impurities, but still sell it as natural. For MOLODO, this was a taboo, so they continued to search until they found the very 100% Mulberry silk.
What does the MOLODO brand mean to Myroslava?
"For me, MOLODO is a story about self-love, which we can show in the little things. I have been learning this for many years. Every time I choose the most beautiful cup for myself, a soft towel that will gently comfort me every day, cozy blankets that make the house warm. To take care of my sleep and nutrition as much as my clothes and work. For me, MOLODO is a story about aesthetics in detail. It is more than just accessories. It is a philosophy of self-care and being in unity with nature.”
What does the MOLODO brand mean to Nadiia?
“For me, MOLODO is about enjoying yourself and life at any age. I sincerely believe that only we are responsible for the life we enjoy. In mine, MOLODO is a resource, inspiration, and a way to make a positive impact that changes women's lives. If our products make women's habits and well-being better, then our team is definitely on the right track.”
MOLODO vs. fast beauty
MOLODO supports conscious consumption, ethical production and naturalness. Together with MOLODO, women discover new possibilities for daily care that combines comfort, elegance and health care, turning every day into an opportunity to be yourself.
Your look is not a pursuit of ideals, but the ability to preserve and enhance what nature has given you.
With care
МOLODO
